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FROM INFORMAL OPERATIONS TO A MORE STRUCTURED ENTERPRISE

Isaac Perpetua Ada has strengthened her business management by keeping financial records, opening a corporate bank account and using social media to reach customers nationwide. These changes have improved her business visibility, referrals and confidence as an entrepreneur.

FROM LIMITED VISIBILITY TO A MORE CONNECTED BUSINESS

Queen Christopher is expanding her bags and shoes business beyond physical sales by using social media to reach more customers. With improved financial management skills and greater confidence, she can now showcase her products online and serve customers remotely.

FROM HOME-BASED TRADING TO A VISIBLE MARKET BUSINESS

Adamu Martha Shokogami moved her food business from home to a designated market space, improving visibility and access to customers. With grant and mentorship, she has strengthened her financial management and reports increased income and confidence.

FROM SURVIVAL-FOCUSED BUSINESS TO INTENTIONAL GROWTH

Mary Maikano expanded her chemist business with a ₦100,000 loan, adding more products and creating a social media presence to share health information and reach more customers. She now promotes her business with greater confidence and purpose.

FROM INFORMAL WIG SALES TO BUSINESS DIVERSIFICATION

Naomi Apeh grew her wig sales business and diversified into liquid soap production, creating new opportunities to earn income. With improved business skills and promotional materials, she now manages her operations with greater confidence and independence.

FROM FINANCIAL UNCERTAINTY TO STRONGER BUSINESS MANAGEMENT

Rashidat Tauheed Isah strengthened her charcoal business by improving her financial management and investing in a full truck of charcoal. She now manages her business finances more confidently and has increased her stock capacity.

From Near Business Collapse to Financial Discipline and Growth

Through the Empower Her Ability Project, Janet transformed her struggling grains business by improving her financial management, increasing her stock with a ₦100,000 grant, and building a stronger foundation for growth.

STRENGTHENING A MENTAL HEALTH ENTERPRISE THROUGH CONFIDENCE, STRATEGY AND COMMUNITY OUTREACH

Jane Okeoghene Akpaeva is a blind entrepreneur providing mental health and coaching services. Through the Empower Her Ability Project, she strengthened her business skills, gained confidence in engaging customers and developed strategies to grow her business while promoting greater awareness of mental health support in her community.

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