FROM INFORMAL OPERATIONS TO A MORE STRUCTURED ENTERPRISE

Isaac Perpetua Ada has strengthened her business management by keeping financial records, opening a corporate bank account and using social media to reach customers nationwide. These changes have improved her business visibility, referrals and confidence as an entrepreneur.

FROM LIMITED VISIBILITY TO A MORE CONNECTED BUSINESS

Queen Christopher is expanding her bags and shoes business beyond physical sales by using social media to reach more customers. With improved financial management skills and greater confidence, she can now showcase her products online and serve customers remotely.

FROM HOME-BASED TRADING TO A VISIBLE MARKET BUSINESS

Adamu Martha Shokogami moved her food business from home to a designated market space, improving visibility and access to customers. With grant and mentorship, she has strengthened her financial management and reports increased income and confidence.